Paying For Traffic but Not Getting Enough Leads?
We help small to medium sized businesses turn more website traffic into leads, inquiries, and booked opportunities by fixing the conversion problems that waste marketing spend and hold back growth.
The audit is free, with no obligation.
Get a Free One-Page Audit Showing the Top 3 Website Problems Costing You Leads
Rick did an outstanding job in marketing for our business. He cares about the people he does work for and truly wants to help you exceed your goals.
Rick personally reviews your site and emails results within 3 business days. If you want to walk through the findings together, that conversation is on Rick.
Your website is reviewed by Rick — a former service business owner who knows what lost leads cost.


Nicole McGehee, McGehee Outdoor Equipment, Covington, LA
Where Your Leads Are Lost
It happens for various reasons. The message isn't clear, the value isn't obvious, or the next step is easy to miss, so visitors leave before they act. Or they're interested but can't find a reason to trust you at the moment they're deciding, and doubt wins. Your Google reviews exist, but if visitors can't see them when it counts, they don't count.
You can pay for traffic, get the clicks, and still watch visitors leave without contacting you. Thousands of clicks can produce zero leads.
This isn't a traffic problem. It's where the system breaks down between the click and the call.
Go Beyond the Lead Leaks. Know What To Fix First
The Free Lead Conversion Audit shows where your website may be leaking leads. The Premium Lead Conversion Audit goes deeper, with a detailed diagnosis of the issues behind those leaks so you can see what is causing friction, what matters most, and what should be fixed first.
What the Premium Lead Audit Gives You
Thorough & Accurate Conversion Diagnosis
Your website is reviewed across 12 proven conversion categories, covering the full path from visitor to lead. Each finding is scored so you can see what matters most, what can be fixed now, and what to handle first to stop losing leads.
CRO Health Score
You get a clear score showing how well your website is currently set up to turn visitors into leads.
Top 5 Lead Conversion Problems
The audit identifies the highest-impact issues most likely causing visitors to leave, hesitate, or fail to take action.
Top 3 Priority Actions
You get the first three fixes to focus on, so improvements are made in the right order instead of guessing.
Evidence Behind Each Finding
Each finding is supported by audit observations, scoring notes, and clear friction points found in the visitor-to-lead path.
Fix Plan & Implementation Roadmap
You get recommended changes, expected outcomes, and a practical order for improving lead flow over time.
Free audit first. Then get a roadmap to improve lead flow and ROI.


Actual Premium Audit Deliverable
Takes less than 2 minutes to request.
Work With Someone Who Has Actually Been There.
I'm Rick Brown, founder of RDM Consulting. For seven years I ran my own service business — window cleaning, awning cleaning, and parking lot pressure washing. I know firsthand what it means to lose a major account and watch everything you built start to unravel.
The idea for this approach came from a client I couldn't help. A construction company running Google Ads generated over 7,800 clicks in a single month — and got zero leads. Not one. They were paying good money, traffic was flowing, and nothing was converting. When they called me asking why, I didn't have a good answer. That bothered me more than I can explain.
I did a deep dive into why traffic fails to become leads — and what I found became the foundation of everything RDM does. Most service businesses don't have a traffic problem. They have a conversion problem — and most have no idea where it's happening.
I built this specifically for service business owners — because I am one. I know what consistent leads mean, and I know what it costs when the website gets in the way. That's why every audit is a personal review, not a software scan.


Every audit is personally reviewed by Rick within 3 business days.
From a Business Owner Who Worked With Rick
"Rick did an outstanding job in marketing for our business at McGehee Outdoor Equipment. He is easy to work with and listens to what your needs are. He cares about the people he does work for and truly wants to help you exceed your goals. He wants to and can deliver real results."
Nicole McGehee, McGehee Outdoor Equipment, Covington, LA
Google Review
See Where Your Website May Be Losing Leads
Request a free audit to find the website lead leaks before more traffic turns into wasted money.
See if your website is turning visitors into leads
Identify the friction points stopping visitors from contacting you
Get a quick breakdown of where leads may be slipping through
The audit is free, with no obligation.
Takes less than 2 minutes to request your free one-page audit
After you submit, Rick personally reviews your site and emails results within 3 business days. If you want to walk through the findings together, that conversation is on Rick.

